‘TIS THE SEASON TO CREATE YOUR UNIQUE, PERSONAL BRAND
Like many people, I love the holiday season…even during those last-minute, hurry-up errands I meant to do two weeks ago. I love to cook my traditional pumpkin bread to give to those service people who are there for me every day…the guard at our condo building, the doorman at our office, and the mail delivery person who always brings our mail wearing a smile.
In addition to the many religious traditions celebrated during this time of the year and into early January, this also is a time to refill and renew our energy and begin shaping our personal and professional strategies for a new year of opportunities.
If you’re like me, it helps to put in my calendar a few actual days to take time to reflect, re-evaluate and, perhaps, make some changes…managing “our stuff.” I often find myself using part of the time to clean out, re-arrange, throw out and bring in all the tools I need to be successful in the coming year.
Yes, it’s hard to discard some of those old habits – personally as well as professionally – but your goal is to clarify your brand and your personal direction…it’s about doing more with less, to hone your goals into laser-sharp focus…to plan what you need and how to get what you need to succeed.
The holidays are, in fact, a time to renew and revitalize old friendships, to spend time with family and friends and to take a deep breath from the daily routine…but it’s never too early to make improvements in your personal brand, to re-align your passion and to re-examine old strategies. Just like that perfect suit you bought three years ago, the style may no longer be flattering…and so your personal brand strategy may need to be re-evaluated, tweaked and improved. Let me know if I can be a resource to help you unearth your unique personal brand!
Wishing you happy, healthy and productive holidays,
Valerie
